Chisel & Princess Nail Supply: E-Commerce & Asset Production

1,000+ Product Catalog Launch: Directed high-volume studio photography, color-matching, and batch retouching to build, optimize, and upload over 1,000 SKU listings across both brand storefronts.

Reusable Photoshop Template System: Engineered modular, highly structured PSD templates for product mockups and marketing assets—creating an industry-standard production framework still actively utilized across multiple companies today.

Digital Marketing & UI Visuals: Designed high-converting e-commerce web assets, hero banners, email campaign graphics, and promotional social collateral tailored for professional nail artists and distributors.

Managed the end-to-end visual identity and e-commerce media pipeline for Chisel and Princess Nail Supply. Led custom studio product photography, advanced color-accurate post-production, site graphic design, and multi-channel marketing campaigns across both direct-to-consumer and professional distributor channels.